US Biz article February/March 2009 issue:
Revgear Sports has become a force in the martial arts equipment world, thanks to its collaboration with mixed martial arts champions and trainers.
Revgear supplies equipment for a variety of martial arts applications, including boxing, kickboxing, taekwondo, karate, and others. With the rise of MMA competitions, Revgear has become the brand of choice of a number of professional fighters. In turn, these fighters have supplied Revgear with their own feedback about the products, just as Revgear depends on the input it gets from trainers and fighters like Erik Paulson to develop new products.
Rather than relying on a research and development team to create prototypes in many cases, pros like Paulson provide Revgear with initial examples. Paulson says he helped Reavlin develop several ideas for products and continues to do so today.
“In many ways in traditional stuff we want to make the best, but we want to innovate because there are new training methods everyday,” Reavlin explains. “You’re combining many years of tradition with innovation.”